Meet the Data Brains Behind the Rise of Facebook
Jay Parikh sits at a desk inside Building 16 at Facebook’s headquarters in Menlo Park, California, and his administrative assistant, Genie Samuel, sits next to him. Every so often, Parikh will hear her giggle, and that means she just tagged him in some sort of semi-embarrassing photo uploaded to, yes, Facebook. Typically, her giggle is immediately followed by a notification on his Facebook page. If it’s not, he has some work to do.